by Keith | May 8, 2020 | Blog
廣告文案需要高度專注，而且需要用上很多時間。早晨時分我一般會重讀、修改前一天寫好的文案。午餐時間之後，我就在下午看資料、寫新文案，之後才能去游泳。 固定的時間表能給予寫作人需要的穩定度。你若常常東奔西跑、顛沛流離，你筆下的文案必定雜亂而且思想混淆。若是靈感閉塞，則可以提筆洋洋灑灑將想法寫在紙上。提筆寫字可以讓不必要與雜亂想法先流露出來，之後那些準確實用的概念就會慢慢化為文字。 若能非常專注，筆下的文案必定能站得沉穩、脫穎而出。 Copywriting requires a lot of concentration. And it...
by Keith | May 1, 2020 | Blog, Psychiatric Rantings 精神科所思所想
The coronavirus outbreak disrupted the world order. Many might find it stressful to read news about hiccups of food supplies, small and medium enterprises closed down due to lack of business activities and income, how people find it difficult to repay housing and car...
by Keith | Apr 24, 2020 | Blog, Translation 翻譯
很多人不知道譯者的專業是做什麼工作，而且常常以為中英／日中／日英雙語掌握得差不多就可以當一個譯者。這個看法，若是處理一兩篇短篇文章可能還應付得來，一旦必須長年累月從事跨語文工作，力不從心交出來的譯文，效果必定不滿意。 臺灣「阿滴英文」與「浩爾譯世界」合作的這支短片就清楚證明這一點，有興趣的網友可以慢慢欣賞。我想補充的一點是：無論是筆譯和口譯，若譯者輕視工作內容而且認為自己可以輕鬆應付，則必定遭致很多翻譯陷阱的反撲。 人性往往喜歡自以為是，而翻譯卻正好將譯者時時拉回來面對現實，每一個翻譯工作都必須用心處理。 Many do not...
by Keith | Apr 17, 2020 | Blog, Transcription 謄寫
The Covid-19 pandemic left most people around the world with little choice but to stay at home for as long as possible. The Stay-Home Notice is aimed to break the infection chain of the virus. Businesses are halted unexpectedly and many of us are caught off guard....
by Keith | Apr 10, 2020 | Blog, Translation 翻譯
伍佰〈海上的島〉 詞曲：伍佰 Island on the Sea by WuBai Lyrics and Composed by WuBai 聽妳的心跳 聽妳咧喘氣 看你的目睭 給你穿乎水水 迷戀妳的姿態 欣賞妳的標緻 乎我給你照顧 乎妳不通嚥氣 (Listening to your heartbeat; listening to you taking a breather. Looking at your eyes; dressing you up. Fascinated by your posture;...
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